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Improves Efficiency: A marketing plan template provides the framework, so all you have to do is fill in the information.Identifies Your Competitors: Comparing your strategy to those of your competitors will help you identify your business’s strengths, weaknesses, and areas for growth.
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Identifies the Target Audience: Knowing your audience ensures your marketing strategies are customer-focused.Identifies the Most Effective Marketing Channels: When your marketing channels are broken down into type, cost, and performance, it’s easy to see which are the most successful and reach the most customers.Establishes Accountability: Team members and stakeholders can easily see who is responsible for each task and when the tasks are due.Emphasizes the Value of Your Product or Service: A marketing plan helps you determine the right price for your product or service based on the current market and your customers’ spending habits.Aligning the two will narrow your focus, help avoid distractions, and reduce risk by understanding the most profitable areas to pursue. Aligns Marketing Goals with Business Goals: The success of your marketing goals should translate to business success.Here are the reasons why you need a marketing plan: Without one, you could be leaving money on the table. Implementing the plan can lead your target customers to your product or service. You need a marketing plan to drive revenue to your business. Getting started with the Smartsheet API.ENGAGE Smartsheet ENGAGE brings together our global customers, experts, and partners to share their experiences, ideas, and best practices.Smartsheet events Your hub for Smartsheet events, webinars, Q&As, and user groups.
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